The best shops in Zurich: Zurich West and Kreis 4

Discover the trendy side of shopping in Zurich with our insider guide to the best of the West.
Zurich‘s up and coming westside district has a cool urban feel with a distinctly Swiss flavour. Contemporary trendsetters should head here to discover the hip side of Zurich shopping. We‘ve picked out some highlights to help you make the most of it.

Freitag Tower

The Freitag Flagship store at Hardbrücke occupies an eye-catching tower of rusty, recycled freight-containers and is a must-see on the Zürich design circuit.

Freitag is one of Zurich‘s most famous brands, and the design inspiration for their recycled tarpaulin bags comes from the very motorway bridge that the store overlooks.

The store is home to the largest selection of Freitag bags and there‘s also the option to enjoy the view from the top of the container tower.

Visit Website - Freitag

Railway Arches

One of the iconic sights of modern Zürich, Im Viadukt is the result of an innovative project to breathe new life into railway arches that date from 1894.

The 36 viaduct arches make for an excellent day out, thanks to a vibrant variety of stores, galleries, eateries and bars to keep you occupied.

It’s also something of a foodie paradise with the focal point at the Market Hall where 20 farmers and food vendors showcase the best of Swiss produce.

Visit Website - Im Viadukt


If you‘re young, into Zürich and have a passion for fashion, you‘ll love BIG. Firmly rooted in Zürich, BIG is a vibrant addition to the young fashion scene.

Trend-conscious shoppers can find hip fashion, shoes, accessories and more in the cool surroundings of this concept store.

The focus is on quality and exclusivity at affordable prices, with a firm emphasis on avoiding the mainstream and celebrating your individual style. BIG offers fashionable basics and selected fashion deals in unusual combinations and is well worth a visit.

Visit Website - BIG


While its name might not suggest it, the Zürich label Beige is an exciting addition to the independent shopping scene in the city.

A dedication to celebrating the quality and aesthetic of materials produces some unusual results, with knitted and unconventional fabrics prominent in the collection.

Function is as carefully considered as form, and the textile design duo behind the label prize comfort, timeless design and every-day wearability in their creations.

Visit Website - Beige


Fashionslave is a leading designer menswear store whose international collections emphasise individuality.

An exclusive and sophisticated menswear range is comprised of high-fashion avant-garde & purist designer labels, as well as unique innovations from emerging young designers.

The shopping experience maintains this aesthetic throughout, and the store is a meeting place for fashion-oriented beautiful people.

Visit Website - Fashionslave

Personal shopping service

To book a personal shopping tour, make an appointment at a boutique or arrange any aspect of your travel in Zürich, just get in touch! We will be happy to help.


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